Borders Doesn't Want to Sell Me Books
By Kevin
Sometimes I feel bad for the small bookstore owner, noting their courageous competition against superstores like Borders, discount warehouses, and Wal-Mart. But it's clear to me that independent booksellers almost always beat the big boys in service, and that service must never be compromised.
Case in point: Last night I searched online and found that the Borders store nearest to my workplace carried in stock a Thomas the Tank Engine book I wanted for my son. Then I saw this:
In theory, Borders will find the book to verify that it is still in stock, reserve it for you, and email you back within 2 business hours. Sounds like a time-saver, so I did it.
And an hour after opening, the store indeed sent an email with this disappointing message:
Thank you for your online reservation request. We're sorry to say that the remaining stock of the item you requested has been purchased since our last online availability update. You may want to check online to see if there are other items that will meet your needs. Your local store will also be happy to special order the item, if you wish.Blah, blah, blah...
To make a long story short, I checked online again, and the book was still in stock. So I went to the store, and within 30 seconds I found the book I had reserved, exactly where it should be in the Children's book section. Surprise, surprise.
Did Borders employees even bother to check the shelves? I'm not surprised. My previous encounters with Borders elsewhere were also sub-par.
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